FCA UX Internship

FCA Internship

While interning at Fiat Chrysler Automobiles, I had the opportunity to work in-house videos, user research, and other in-production projects. The UX Office also gave me the chance to continue my interest in designing for autonomous vehicle experiences. My intern project was a system of speculative interfaces that would be featured in an autonomous driving experience. The interfaces include augmented windshield navigation, a passenger screen, and voice controls. 

This prototype demonstrates what would happen when the car transitions from autonomous mode to driver control. All the screens were built in Adobe Illustrator and InDesign before being animated in Adobe After Effects.


Some of the content from the internship and in this project are sensitive, so if you'd like to learn more, please reach out via email to apalatuc@andrew.cmu.edu.


Interface System

Accompanying the augmented windshield are three interfaces: cluster for the driver, head unit for the entire vehicle, and a screen for the front seat passenger. 

I presented them all playing together to demonstrate how the screens all change depending on the level of autonomy.


Driver Screen

While in autonomous mode, the driver can watch the car's sensors pick up other vehicles and lane changes. 

When the driver takes back control, primary information moves up into the windshield.


Main screen for all passengers

  • Spatial awareness viewable to all passengers
  • Reconfigurable
  • Responsive to voice commands
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Desired experiences in new territory

Autonomous cars are controversial; typically people fully support or are completely terrified of the idea. As autonomous vehicles become more prevalent in society, this fear must turn into trust. Through conversations with colleagues, I developed journey maps of possible autonomous experiences. 


Sharing information and shifting power

The driver always has the majority of power in the vehicle, even when cars become more connected. But with autonomous vehicles, the dynamic between drivers and passengers will change. This system of interfaces starts to spread out the information and involve all passengers within the car to be a part of the journey. 

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Invaluable experiences gained

The UX Office gave me the opportunity to go out into the field to film real time footage for my final project (looking very cool with the GoPro strapped to my head). I also got to demo the prototype of my final project with other designers at FCA as well as Ralph Gilles, the Head of Global Design at FCA.